The design process at Jackson Burnside Limited is a comprehensive common sense approach that questions the obvious, and avoids the conventional answer.
The creative search systematically asks:
Why? - Purpose
What? - Concept/Idea
How? - Design and Documentation
Allow the team these three questions asked at each stage of the process to balance the dynamic struggle between creativity and management. This process results in the maximum social, economic, and technical potential of a clients requirements and resources.